- Hanwha Life Esports to start recruiting for their membership program on b.stage on December 30, following their best performance since the team’s founding.
- Members will enjoy various benefits, such as opportunities to pre-order official merchandise, a player-fan community, and fan events.
- Half of LCK teams now use b.stage, demonstrating the solution’s commitment to enhancing features that support seamless fandom businesses.
SEOUL, Korea - Monday, December 23, 2024 - The Korean team Hanwha Life Esports is set to launch its official membership platform (hle.fan) through the total fandom business solution b.stage, with membership recruitment starting on December 30.
Hanwha Life Esports, a leading team in the LCK (League of Legends Champions Korea), has garnered immense fan support since its establishment in 2018. This year, the team captured global esports fans' attention by achieving its best performance to date, highlighted by winning the 2024 LCK Summer Split championship.
Building on this wave of popularity, Hanwha Life Esports is introducing an exclusive membership service on b.stage, offering a range of benefits to registered members. The membership will be available in two options: regular and annual subscriptions. Members will have the opportunity to directly engage with players such as Woo-je “Zeus” Choi, Wang-ho “Peanut” Han, Geon-woo “Zeka” Kim, Do-hyeon “Viper” Park, and Hwan-joong “Delight” Yu, while accessing content exclusive to members. Additionally, they can participate in special online and offline events throughout the season.
Additional benefits are provided to annual subscription members. The first 1,000 annual subscribers will receive a welcome kit. Furthermore, they will have exclusive access to pre-order team merchandise and special entry opportunities for team-hosted events through the b.stage membership program.
Steve Seo, co-CEO of bemyfriends, stated, "Half of the 10 LCK teams are now operating their membership platforms through b.stage. This demonstrates how b.stage has established itself as a successful solution for esports teams to diversify fan communication and create new revenue streams." He added, "b.stage will continue to enhance its features and services to help esports teams build closer relationships with fans and seamlessly organize various fan events."
b.stage is a next-generation solution supporting fandom business. It offers all the necessary features for global fandom communication, including content sharing, community features, and live streaming. Initially popular among K-POP artists, b.stage is now expanding its reach into diverse industries such as esports, content creation, and musical theater.
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