- Connect all b.stage platforms with one account... Maximizing fan experience convenience and connectivity
- Secure fandom data management based on international security certifications including ISMS-P and ISO 27001
- Creating fandom data-driven business models and accelerating global expansion
SEOUL, Korea - September 25, 2025 (Thu) - Global fandom platform solution b.stage announced the launch of an integrated account service that allows fans to connect all fandom activities with a single account. This service supports simple login functionality that eliminates the previous inconvenience of requiring separate registration procedures for each individual platform, enabling fans to easily access multiple b.stage platforms with one account. This is expected to significantly enhance accessibility and convenience across the entire fandom ecosystem, further solidifying its position as a global fandom platform.
With the introduction of the integrated account service, b.stage connects all processes from the start of fandom activities to community participation and commerce use in a one-stop manner. Fans can easily register with email verification and conveniently log in to multiple b.stage platforms. Future integration with SNS account simple login features including Google and KakaoTalk is also planned, creating an environment where global fans can access and participate more intuitively. When there is an existing registration history, accounts are automatically connected, and new users can simply complete registration after entering basic information such as nicknames.
b.stage safely manages fandom data in the highest level of security environment based on international security certifications including ISMS-P (Personal Information Protection Management System), ISO 27001 (Information Security Management System), and ISO 27701 (Privacy Information Management System).
This service is expected to serve as an opportunity to present new standards for fan experience. For example, global fans who enjoy K-POP while also being interested in esports and musicals previously had to create individual accounts for each platform to use their respective communities, but now they can continue fandom activities across various genres with a single account. In this way, b.stage can now provide more diverse fan activities by maximizing synergy in a platform environment where fans of various genres gather. Particularly as the trend of global fandoms enjoying diverse content simultaneously spreads, this integrated experience is expected to be an important turning point that reduces fan fatigue and increases participation rates.
Additionally, b.stage currently has over 300 global platform establishment cases, and with the launch of this integrated account service, it has further strengthened its position as a fandom business infrastructure. Through the establishment of its own account system, it goes beyond simply improving user convenience to provide expanded experiences encompassing fandom lifestyle including pop-up stores, events, and commerce, while also laying the groundwork for actively expanding partnership businesses with various partners in the future.
A b.stage representative stated, "This integrated account service is an innovative service that provides fans with the convenience of continuing all activities with one account, while offering b.stage owners business expansion opportunities such as performance and event connections based on fans secured on b.stage." They added, "Starting with this service, we will deepen connections between fans and artists, create new business models, and expand the global fandom ecosystem."
Meanwhile, b.stage has continued its rapid growth, surpassing 50 billion won in cumulative transaction volume by August 2025 and recording over 300 million monthly views in traffic. The launch of this integrated account service is a strategic move aligned with this growth trajectory and is expected to be a turning point that simultaneously achieves fan experience innovation and business expansion.
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