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b.stage Reaches 3 Million MAUs by Providing Global Fandom Business Essentials

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  • b.stage has surpassed 180 domestic and international clients, including leading global artists, reflected in  the rapid growth of user engagement and monthly active users (MAUs).
  • Emerging as a “must-have” platform for fandom businesses, b.stage is committed to continuously enhancing its solutions to deliver a unique and differentiated fan experience.
SEOUL, Korea - August 20, 2024 - b.stage, a fandom business total solution, announced today that it has surpassed 3 million monthly active users (MAUs). This achievement comes just three months after reaching 1 million MAUs in May. b.stage is committed to sustaining this rapid growth by continuously enhancing its solutions and services, aiming to deliver unique and differentiated experiences for fandom businesses and fans worldwide.

b.stage provides a wide range of features and services for all customers with fandoms acro
ss fields such as K-Pop, entertainment, esports, acting, and musicals. These features and services range from content management to community building, membership management, global eCommerce, live streaming, and real-time interactive communication. b.stage also supports IP-based businesses with services such as merchandise planning and production, providing all the essential tools for successful fandom business operations. Currently, the platform is attracting over 10 new clients each month, with more than 180 domestic and overseas customers developing their fandom businesses with b.stage. 

In recent years, the number of global users on b.stage has surged, driven by top artists with international fandoms, including singer Daniel Kang, Bang Yongguk, Jung Dae-hyun, Yoo Young-jae, Moon Jong-up, GOT7's Youngjae, and actor Na Inwoo. Fans from over 230 countries now engage with fandom platforms powered by b.stage, with the United States, South Korea, Japan, France, and Brazil emerging as the most active countries. In addition to global IPs in the US and Japan, the growth is set to accelerate in September, with Balinese actors with over 70 million Instagram followers set to launch b.stages.  

b.stage is continuously improving its services by offering a variety of fan communication features. These include a global membership service that enhances fandom benefits by supporting official fan club recruitment for artists, as well as tools that facilitate real-time, two-way interaction. The b.stage POP feature, actively used by artists such as Hwasa, Heize, Nomad, and Na Inwoo, has received enthusiastic feedback from global fans. This feature adds an extra layer of enjoyment to fan interactions through various methods, including 1:1 private messaging, live streaming, and chatting.

“With our specialized IT infrastructure and expertise in the global fandom business, b.stage has become a ‘must-have’ tool for fandom businesses by offering a total solution to a wide range of clients,” states Wooseok Seo, co-CEO of bemyfriends. “Our growth, including the increase in MAUs, reflects how easily and actively fans worldwide are engaging with us. We will continue to expand into diverse areas of the fandom business and enhance our solutions to provide unique experiences, helping artists and fans connect more easily and closely.”

b.stage is accelerating the expansion of the global fandom business in key markets such as the United States and Japan. The platform has successfully secured a diverse range of international clients, including the renowned dance competition World of Dance, esports team Sentinels, along with prominent hip-hop artists and creators, showcasing the global scalability of the fandom business.
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