- Son&Football Limited, Son Heung-min's agency, opens an official website on b.stage on February 7
- Aims to centralize communication channels and deliver accurate player information
- b.stage: "Many sports stars and teams utilize b.stage... Contributing not only to fan communication but also to building trust"
SEOUL, Korea - Friday, February 7, 2025 - Son&Football Limited, the agency of world-renowned footballer Son Heung-min, is launching an official website to provide accurate player information and streamline communication channels.
The official website (sonnfootball.com) utilizes b.stage, a fandom business solution. b.stage is a solution specialized in global fandom business that supports various features and services, including ▲content management ▲community building ▲live streaming ▲real-time two-way communication.
Son&Football Limited stated that they established their presence on b.stage to create a space for providing accurate information and news about Son Heung-min to fans. In particular, they plan to deliver information quickly and clearly by integrating previously scattered player-related content and unifying communication channels.
Son&Football Limited's b.stage consists of categories including ▲HOME ▲CONTENT ▲NOTICE, making it easy to check announcements about the player and the agency. Additionally, they plan to implement two-way communication using various b.stage features in the future.
Steve Seo, co-CEO of bemyfriends, said, "Many sports stars and teams, including shooter Kim Ye-ji, K League 1 FC Seoul, and esports team T1, are diversifying fan communication and generating new revenue through b.stage." He added, "Son&Football Limited's launch on b.stage will not only support communication between sports stars and fans but also serve as a key channel for building trust."
Meanwhile, b.stage has gained recognition as a fandom business solution for K-POP artists like 'G-DRAGON' and 'INFINITE', as well as esports, media content, and creators. Approximately 220 clients across various industries, including the newly joined Son&Football Limited, are developing their fandom businesses through b.stage.
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